Washington, DC, September 2, 2009 – BRP builds on the Sea-Doo #1 position as the world’s leading marine brand with a fully equipped 2010 Sea-Doo sport boat line-up that is the smartest buy in boats. The 2010 Sea-Doo models deliver more versatility, more performance and more standard features which translate into superior value, greater peace-of-mind and a safer boating experience.

For 2010, BRP also delivers more “living space” for more passengers in its Sea-Doo sport boats, leading with its all-new 210 Challenger and 210 WAKE models complete with innovative, rear facing, comfortable and configurable Transat seats. These transom loungers fold away when not in use to allow even more space on the large new sundeck.

In keeping with its performance legacy, BRP boosts the power in the 2010 Sea-Doo 200 Speedster model to an unbeatable 510 horsepower, making it the most powerful performer in its class.

"Sea-Doo sport boats are industry trendsetters by continuously offering boaters the benefits they crave such as BRP's direct drive jet propulsion system ”, said Chris Dawson, vice-president – general manager, International division. "Enhancing the boating experience by providing greater peace-of-mind, plus a pure adrenaline rush will ensure consumers turn good days into great days”.

New Platform - 2010 Sea-Doo 210 Challenger SE, 210 Challenger and 210 WAKE Models

With these all-new, 21 ft (6.4 m) sport boats, BRP introduces a brand new Sea-Doo platform, loaded with standard features and equipment, plus more room for 10 passengers than most 21-footers. It offers the most living space in a larger, well designed cockpit and exclusive Transat seats on the rear sundeck. Each 210 model is powered by a 310 hp fuel injected Rotax 4-TEC power package, with a 430 hp supercharged and intercooled Rotax 4-TEC engine choice also available.

The new Sea-Doo 210 sport boat platform makes operation easier than ever before with new advanced helm technologies. The innovation starts with the exclusive Intelligent Throttle Control (iTC). iTC is a drive-by-wire system that provides many new benefits including progressive throttle, cruise control, engine synchronization, docking mode and improved fuel economy. There is a new state-of the art LCD information display and stereo system with USB input along with a new rack and pinion steering for reduced steering effort and easier maneuverability.

On the 2010 Sea-Doo 210 WAKE, iTC offers a unique new Ski Mode function that makes every operator and wake boarder an expert. Ski Mode ensures consistent and repeatable runs by providing the captain with advanced launch control with five pre-selected acceleration profiles for a perfect launch every time. Once the boat reaches the pre-set cruising speed, Ski Mode maintains a constant pace for every ride.

“With innovative features like the new Transat seats and iTC, our 2010 Sea-Doo sport boat line-up provides greater versatility that make them the future of boating,” said Roch Lambert, vice-president – general manager, North American Sales & Marketing Ski-Doo/Sea-Doo/Evinrude division. “Our customers get more living space and more standard equipment for the best value and most fun on the water".

More Power – 2010 Sea-Doo 200 Speedster Model

BRP has brought its powerhouse 510 hp supercharged and intercooled Rotax 4-TEC power package to the 2010 200 Speedster model. This proven engine makes the 200 Speedster model the most powerful in its class for unrivalled, adrenaline-packed fun for the crowd seeking ultimate performance. With 510 horsepower, the 200 Speedster accelerates from 0 – 30 mph (0 – 48 km/h) in just 2.1 seconds, and has a top speed of 65+ mph (105 km/h), making it the quickest 20-footer (6 m) on the water.

For 2010, BRP delivers the most horsepower in every class, with Rotax marine engines specifically calibrated for sport boats and engineered in harmony with all the Sea-Doo sport boat systems. The Rotax 4-TEC engine also provides higher performance, lower maintenance requirements, better fuel economy and greater ease-of-use than comparable stern drives or inboard engines. For 2010, all Rotax engines in Sea-Doo sport boats meet the stringent CARB 3-star ultra-low-emission standard and European Community (EC) rules for low noise.

Advantages of Direct Drive Jet Propulsion System

BRP's direct drive jet propulsion system provides Sea-Doo sport boats with four key benefits over traditional stern drives and inboards:

1. Direct power
2. Faster planing
3. Less draft
4. Greater peace-of-mind

All Sea-Doo sport boats are designed to withstand harsh saltwater conditions with features like BRP's exclusive closed-loop cooling system.

BRP's 2010 Sea-Doo line-up offers an extensive range of models from 15 ft to 23 ft (4.6m to 7m) and 155 hp to 510 hp to meet different customer needs.

Bombardier Recreational Products Inc. (BRP), a privately-held company, is a world leader in the design, development, manufacturing, distribution and marketing of motorised recreational vehicles. Its portfolio of brands and products includes: Ski‑Doo® and Lynx® snowmobiles, Sea‑Doo® watercraft and sport boats, Evinrude® and Johnson® outboard engines, direct injection technologies such as E‑TEC®, Can‑Am™ all-terrain vehicles and roadsters, as well as Rotax® engines and karts. With manufacturing facilities on three continents, BRP products are distributed in more than 80 countries.

www.brp.com

Sea-Doo, Ski-Doo, Lynx, Evinrude, Johnson, Can-Am, Rotax, Spyder, E-TEC and the BRP logo are trademarks of Bombardier Recreational Products Inc. or its affiliates. All other trademarks are the property of their respective owners.

For corporate information:
Johanne Denault
Manager, Corporate Communications
Tel: +1.450.532.5173
johanne.denault@brp.com

For product information:
North America:
Tim McKercher
Competition and Media Relations
Sea-Doo Products
Tel: +1.321.409.0519
tim.mckercher@brp.com

International:
Adrien De Alexandris
Product Manager, Sea-Doo and Can-Am
BRP International division
Tel : +1.450.532.6413
Adrien.DeAlexandris@brp.com

ALL NEW for 2010 is the 210 Challenger and 210 WAKE.

See our downloads section here, http://seadoosportboats.com/index.php?auto...&showcat=16, for all the 2010 spec sheets.

Attached are a few pictures, but see our Gallery for a lot more, http://seadoosportboats.com/index.php?auto...q=sc&cat=14!

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 2010_Sea_Doo_180_Challenger.jpg ( 127.86K ) Number of downloads: 14


2010 SEA-DOO CHALLENGER MODELS
• 230 Challenger . Cabernet Red
• 230 Challenger SE . Cabernet Red or Ocean Salt
• 230 Challenger SP . Viper Red, White & Black
• 210 Challenger (new model) . Ocean Salt
• 210 Challenger SE (new model) . Black or Ocean Salt
• 180 Challenger . Scarlet Red or Riviera Blue
• 180 Challenger SE . Scarlet Red or Riviera Blue
• Islandia SE - Sanddollar

BRP hits the sweet spot of the mainstream boating market with its 2010 Sea-Doo Challenger sport boat line-up. With all the advantages of direct drive jet propulsion, more standard features, more horsepower per dollar, plus more versatility and more living space for socializing, these 2010 Sea-Doo sport boats are the smartest buy in boats.

NEW MODELS: 2010 SEA-DOO 210 CHALLENGER & 210 CHALLENGER SE SPORT BOATS
BRP’s 2010 Sea-Doo 210 Challenger models transform the recreational boating experience with an all-new platform loaded with standard features and equipment, plus more room for 10 passengers than most 21-footers (6 m). They offer the most living space in a larger, well designed cockpit as well as new helm technology. These elegant bowrider runabouts conquer the waves with outstanding, proven power from a choice of either a 310 hp fuel injected Rotax 4-Tec power package or a 430 hp supercharged and intercooled Rotax 4-Tec twin engine option that incorporate the latest drive-by-wire technology. These sport boat models offer many new and unique innovations and technologies, including:

• NEW Sundeck with Transat seats - This versatile area is like having your own private waterfront deck. Rear-facing Transat lounge seats provide multiple seating configurations and can be easily stowed out of the way when not in use to create a sun pad with a huge deck area. The sundeck also features cupholders, a plug-in table and stereo remote to maximize usability and provide a whole new way for Sea-Doo sport boat owners to experience the water.

• NEW Helm Technology with Intelligent Throttle Control (iTC) . The Sea-Doo exclusive drive-by-wire system delivers many new benefits including progressive throttle action, cruise control, engine synchronization, docking mode and improved fuel economy. There is a new state-of the art LCD information display and stereo system with USB input along with a new rack and pinion steering for reduced steering effort and easier maneuverability.

• NEW Storage Space . There is 57 cu ft (1.7 cu m) of storage space for personal belongings and boating necessities including a unique lockable wet storage, located underneath the sundeck for items like wakeboards, water toys, fenders or coolers. This convenient space is easy to load while the boat is on the trailer and easy to access from the cockpit. Other storage areas include both port and starboard consoles, under seat storage accessible via hinged cushions, locking ski locker and glove box.

• More Standard Features: All 2010 Sea-Doo Challenger SE models come very well equipped with many standard features that are optional on competitive models. Full canvas including bow and cockpit covers, snap-in carpet, bimini top as well as convenience features such as depth sounder, hour meter, water temperature gauge and compass add up to incredible value in a complete package.

2010 SEA-DOO 230 CHALLENGER AND 230 CHALLENGER SE SPORT BOATS
BRP’s 2010 Sea-Doo 230 Challenger models are great all-round versatile sport boats, fully featured with luxury and comfort as standard equipment. The perfect blend of pleasure and power, BRP’s 2010 Challenger SE model remains the most powerful 23 ft (7 m) bowrider runabout on the water with its 510 hp supercharged and intercooled Rotax 4-TEC engine option. This power pack delivers 0 - 30 mph (0 - 48 km/h) acceleration in 2.5 seconds and a top speed of 56 mph (90 km/h), providing unrivalled, adrenaline-packed fun for the recreation crowd. BRP’s 2010 Sea-Doo 230 Challenger SE is also available with 430 hp supercharged and intercooled Rotax 4-TEC power package. Combined with a hull design that delivers a smoother ride, the 230 Challenger SE is best in class for more thrills on the water.

More Space: BRP’s 2010 Sea-Doo 230 Challenger SE is the largest Sea-Doo boat ever . a true 12-seater that.s great for summer socializing with its huge cockpit and bow area, plus convenient walk-through transom and stylish sun pad. As standard equipment, the exclusive Sea-Doo Fold .n Stow Door effectively isolates the cockpit when closed, protecting the occupants from wind. For access to the bow, the centre windshield, supported by gas struts, easily folds down and then conveniently slides out of the way into the starboard console.

2010 SEA-DOO 230 CHALLENGER SP SPORT BOAT
BRP’s Sea-Doo 230 Challenger SP sport boat was the winner of Trailer Boat Magazine.s 2009 "Excellence in Design" award, recognized for its innovative cross over approach to affordable fun for those with active lifestyles. The 2010 model shares all of the fully loaded standard features and remarkable value of the 230 Challenger SE model and adds the tow sport-specific interior layout of the Sea-Doo 230 WAKE model for added versatility. The dramatic, Viper Red,
White and Black 230 Challenger SP sport boat offers these basic tow necessities as standard equipment:
• Tower with mirror
• Rear-facing port lounge seating
• Swim platform mat and grab handles
BRP’s 2010 Sea-Doo 230 Challenger SP sport boat is available with either a 310 hp fuel
injected Rotax 4-TEC or a 430 hp supercharged and intercooled Rotax 4-TEC twin-engine option.

2010 SEA-DOO 180 CHALLENGER and 180 CHALLENGER SE SPORT BOATS
At 18 ft (5.5 m), BRP’s 2010 Sea-Doo 180 Challenger models comfortably accommodate up to eight passengers with roominess in the cockpit and bow that rivals many 20 ft (6 m) bowrider / runabouts. They have abundant storage space and are also fully loaded with many convenience features, such as the standard bow filler cushion, that provide superior value as standard equipment. Powered by a supercharged and intercooled 215 hp Rotax 4-TEC engine, BRP’s 2010 Sea-Doo 180 Challenger offers an advanced hull design, for nimble handling and a stable ride. The very affordable 180 Challenger model comes with a select list of popular features, that make it the smart buy for value-conscious boaters.
BRP’s Sea-Doo 180 Challenger SE is equipped with a 255 hp supercharged and intercooled Rotax 4-TEC engine that delivers a top speed of over 50 mph (80 km/h) with strong acceleration and great towing power. The lightweight, compact 180 Challenger SE model provides a large, 32 gal (121 l) fuel tank for more hours of cruising fun, and even offers an optional wakeboard tower.

2010 SEA-DOO ISLANDIA SE SPORT BOAT
BRP’s 2010 Sea-Doo Islandia SE is the only deck boat with the benefits of the Sea-Doo
Direct Drive Jet Propulsion System and 430 hp supercharged and intercooled Rotax 4-TEC twin engines. With this versatile, 22 ft (6.7 m) model, exceptional value comes standard, it is loaded with convenience features to pamper up to 12 people with everything needed for a day on the water.

BRP’s 2010 Sea-Doo Islandia SE model offers plenty of space and abundant on-board storage under seats and in the ski-locker. Its many exceptional standard features include:
• Bow swim platform with a three-step ladder and docking lights
• Convenience center with a sink, Corian. countertop, drawer, removable cooler and trashcan
• Full stand-up changing room with portable head and light, forward of the helm
• Rear seats that convert to a sun pad
• Freshwater shower 20 gal (76 l)
• Walk-through transom

2010 SEA-DOO CUSTOM TRAILERS
Every one of BRP’s 2010 Sea-Doo Sport Boat models comes with a custom-matched tandem axle trailer featuring disc brakes and a swing tongue as well as a galvanized option.

Deluxe Custom Trailer: BRP’s 2010 Sea-Doo Challenger models are available with a deluxe color-matched trailer featuring many upgrades including aluminum mag wheels, boat buckles, stainless steel diamond plate fenders, dual disc brakes on tandem axles and more.

EXCLUSIVE 2010 SEA-DOO TECHNOLOGY
All Sea-Doo Sport Boat models feature the Sea-Doo Direct Drive Jet Propulsion System. This proven performer delivers more power, superior handling, greater peace-of-mind and more freedom to roam than stern drives or inboard models. The purpose-built Rotax marine engines also provide lower maintenance requirements, better fuel economy and user-friendly
performance, while meeting the stringent CARB (California Air Resources Board) 3 star ultralow- emission standard and European Community (EC) rules for low noise. BRP’s 2010 Sea-Doo Challenger owners get exceptional long term peace of mind because these models are designed and built to last, providing unrivalled return on investment and years
of hassle-free fun. All Sea-Doo sport boats are true marine products, designed to withstand harsh saltwater conditions with features like the Sea-Doo exclusive Closed-Loop Cooling System., stainless steel fasteners, e-coating and galvanic protection with sacrificial anodes, plus maintenance-free jet pump and engine valve train as standard equipment.

2010 SEA-DOO SPEEDSTER MODELS
• 200 Speedster . (New Engine Package) Bright White
• 150 Speedster . Viper Red or Bright Yellow
BRP has a stellar reputation for performance, and nowhere is this more evident than in the 2010 Sea-Doo Speedster models. These no-compromise performers are sport boats for drivers, designed to deliver best-in-class power, acceleration, handling, and excitement. For performance enthusiasts who want to look and be cool while pushing the limits, BRP’s 2010 Speedster models are the smartest buy in boats. Both Speedster models turn heads on the water and now on the road, with both models coming with a custom-matched trailer.

2010 SEA-DOO 200 SPEEDSTER
BRP’s 2010 Sea-Doo 200 Speedster model blows away the competition with the most
horsepower in its class from its NEW 510 hp supercharged and intercooled Rotax 4-TEC engine option. With paste-you-back-in-your-seat acceleration of 0 . 30 mph (0 . 48 kph) in just2.1 seconds and a blistering 65+ mph (105 kph) top speed, the 200 Speedster quickly leavesother boats behind. BRP’s 2010 200 Speedster model performs with total control under all
conditions thanks to the advantages of the Sea-Doo direct drive jet propulsion system. It also features a NEW hull running surface, separate throttle controls and best in class power-toweight ratio. With a New rack and pinion steering, the 200 Speedster also handles like a performance enthusiast.s dream come true

BRP’s 2010 Sea-Doo 200 Speedster model is a 20 ft (6 m), 7-seater with the stunning looks of a thoroughbred just waiting to cut loose. Its profile is low and sleek with distinctive arched deck rails and a unique wedge-shaped sun pad. Key standard features on BRP’s 2010 Sea-Doo 200 Speedster include:
• Full instrumentation dash, including AM/FM/CD satellite-ready stereo with 4 speakers and MP3 port
• Dual rear storage and built-in ice chest cooler
• Driver and passenger contoured seats that track and swivel 180 degrees for socializing or spotting water sports
• Pop-up ski pylon that neatly tucks out of the way when not in use
• Backlit depth sounder
• Ample bow, under seat and console storage space, plus locking ski locker

Optional Wakeboard Tower: An optional Sea-Doo Wakeboardtower is available for the 2010 Sea-Doo 200 Speedster sport model. Foldable for ease of storing and constructed with larger 2.25 in. (5.7 cm) tubes, this tower is sturdy and durable for heavy-duty tow sports requirements.

2010 SEA-DOO 150 SPEEDSTER
For pure performance at a great value, nothing beats the affordable 2010
Sea-Doo 150 Speedster model. This 4-seater sport boat specializes in incredible performance and eye-catching, great looks in one very tight package.

Powered by an adrenalin-packed 255 hp supercharged and intercooledRotax 4-TEC engine, BRP’s 2010 Sea-Doo 150 Speedster out-performs all category competitors. At 15 ft (4.6 m), the 150 Speedster thrills enthusiasts with a tight feel at the helm and an optimized hull for razorsharp handling and extreme agility.
Despite its compact size, BRP’s 2010 Sea-Doo 150 Speedster model provides plenty of amenities:
• Pull-up ski pylon plus In-floor locking ski-locker for skis, boards and towropes
• Helm storage, along with a built-in fire extinguisher holder and release for the locking engine compartment
• Locking rear storage under the sun pad puts more gear within quick reach
• Built-in cooler
• Three-across, bolstered cockpit seating with grab handles for passenger comfort and stability at any speed
• Rear-facing passenger spotter seat, ideal for tow sports
• Instrument panel designed for good visibility and featuring a digital gauge with large LCD
display that includes water temperature, hour meter, compass heading and depth finder
• A non-skid swim platform with 1-step re-boarding ladder and grab handles
• AM/FM/CD satellite-ready* stereo with 2 speakers and MP3 port
• 155hp engine option

Musclecraft

150 Speedster
4-Passenger
Engine: 1494cc / 155 HP or 215 HP
MSRP:$17,599 - $21,999

200 Speedster
7-Passenger
Engine: 1494cc / 510 HP
MSRP:$39,399

Recreation

180 Challenger
8-Passenger
Engine: 1494cc / 215 HP
MSRP:$23,399

180 Challenger SE
8-Passenger
Engine: 1494cc / 255 HP
MSRP:$27,399

210 Challenger
10-Passenger
Engine: 1494cc / 310 HP
MSRP:$34,699

210 Challenger SE
10-Passenger
Engine: 1494cc / 310 HP or 430 HP
MSRP:$38,699 - $43,699

230 Challenger
12-Passenger
Engine: 1494cc / 310 HP
Photo Gallery | Specification Sheet
MSRP:$36,999

230 Challenger SE
12-Passenger
Engine: 1494cc / 430 HP or 510 HP
MSRP:$45,999 - $ 49,599

230 Challenger SP
12-Passenger
Engine: 1494cc / 310 HP or 430 HP
MSRP:$43,599 - $48,599

Islandia SE
12-Passenger
Engine: 1494cc / 430 HP
MSRP:Not Available

Sport

210 WAKE
10-Passenger
Engine: 1494cc / 310 HP or 430 HP
MSRP:$43,699 - $48,699

230 WAKE
12-Passenger
Engine: 1494cc / 430 HP or 510 HP
MSRP:$52,599 - $56,599

More videos: http://www.youtube.com/user/seadoosportboats

Bombardier Recreational Products (BRP) was recognized with an award for its commitment to boating safety from the United States Coast Guard Office of Auxiliary and Boating Safety at this year’s Miami International Boat Show.

The company received the award for its new intelligent Brake and Reverse (iBR) system featured on its new 2009 Sea-Doo GTX Limited iS 255 and the RXT iS 255 PWCs. The company has also earned an Innovation Award from the National Marine Manufacturers Association (NMMA) for the same system and a new suspension system called intelligent Suspension (iS), designed to give the rider more control while underway.

According to BRP, the iBR system allows the operator to stop within a remarkably shorter distance, while maintaining more control. The system utilizes a computer to automatically activate the perfect combination of control steps to quickly and safely activate reverse thrust. By simply squeezing a brake handle, the computer instantly moves the throttle to idle, drops the reverse gate, then automatically applies the optimum amount of reverse thrust, according to speed and amount of braking applied.

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(l-r) Captain Mark Rizzo, of the United States Coast Guard Office of Auxiliary and Boating Safety, presents an award to José Boisjoli, president and chief executive officer of BRP, for its commitment to improving boating safety with the new Sea-Doo GTX Limited iS 255 and RXT iS 255.

Source: SeaDoo.com

Carson, CA, USA – January 29, 2009 - BRP recently added Trailer Boats Magazine’s Excellence in Design award for the new 2009 Sea-Doo® 230 Challenger™ SP sport boat to the already crowded Sea-Doo trophy case. This award recognizes the industry’s most exciting trendsetters which will influence the design of boats to come. By combining the fully loaded value of the 230 Challenger, plus standard tow features and the sporty visual appeal this uniquely versatile, cross-over baot stand out from the crowd.

The Trailer Boats staff said, “the new Sea-Doo (230 Challenger SP) has acres of wraparound seating, everything you need for watersports, and engines up to 430 hp. All we have to say is, ‘hit it!’”

This new model in the Sea-Doo sport boat family features the innovative Fold-n-Stow door that separates the large bow area from the cockpit with a see-through pocket door and folding window that easily slides out of the way into the starboard bulkhead when not in use. The Trailer Boats staff highlighted the retractable windshield as a favorite feature on the 230 Challenger SP pointing out, “…one must-have upgrade is a retractable windshield (how cool is that?) to add more “wow” to an already impressive set-up.”

The 2009 Sea-Doo 230 Challenger SP features a new interior design with a rear facing passenger lounge that seats up to 12 adults comfortably, as well as a wakeboard tower, and a new walk-though sunpad design for easy access to the large swim platform with cushioned mat. There are two power options available, a fuel-efficient 310 hp package or supercharged 430 hp package.

For a look at the complete Excellence in Design article featuring the new 2009 Sea-Doo 230 Challenger SP pick up the January 2009 issue of Trailer Boats Magazine or visit www.trailerboats.com.

For more information on the 2009 Sea-Doo 230 Challenger SP sport boat and the rest of the Sea-Doo sport boat line, contact your closest authorized Sea-Doo sport boat dealer or visit www.sea-doo.com.

Source: SeaDoo.com